Designing distinctive brand experiences
Margarita Ianev
Form and Space Director at Jones Knowles Ritchie
In this talk, Margarita will guide us through the creative process involved in designing branded environments in retail, pop up activations, and office space. She will share valuable insights into each stage of the process, starting from the core creative concept and progressing through sketches, material selection, and the decision-making that shapes the final design. An in-depth look into building a distinct and memorable brand experiences.
Speakers
Margarita Ianev
Form and Space Director at Jones Knowles Ritchie
Margarita began her career in interior design working in New Zealand before moving to London. She initially worked on design and delivery of large scale workplace projects across Europe, before specialising in Brand Experience.
Now, Margarita works across a range of sectors to create distinct brand environments. She leads a team at JKR, working with global category leaders and start up brands alike, to bring brands to life through immersive environments and strategically led consumer experiences.
Partners
