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Bridge Builders: Navigating the Creative Process with Illustration Agencies

Weitong Mai

Illustrator

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This presentation will focus on the intricate journey from a vague idea to a vibrant illustration, highlighting the critical role of illustration agencies in crafting these connections. We’ll explore how agencies navigate the creative process, mediating between artists’ visions and clients’ needs, to transform raw concepts into compelling visual stories. Through case studies and insights, attendees will learn about the challenges and strategies involved in bringing diverse creative elements together for project success.

‘The Harry Potter Wizarding Almanac is published by Bloomsbury Publishing Plc. Illustrations copyright © J.K. Rowling 2023.’

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