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The Art of Design for Film

Sam Keehan

Creative Director at Territory Studio

Ashton Hertz

Executive Producer at Territory Studios

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Design plays a vital role in film. Considered design can help present place, time, character detail, or key story information to guide an audience without lengthy explanation.

In this session, Ashton Hertz and Sam Keehan from Territory Studio talk through their approach to designing for fictional worlds and how they balance context, aesthetic, and ease of understanding to help films resonate with audiences the world over.

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