Print’s Not Dead…Again

Is 2026 the year print makes its comeback? At Newspaper Club, we’ve been hearing a similar question every couple of years. Print has never really gone away, but its purpose and value continues to evolve.

Print once ruled mass communication, but in a digital-first world it’s being considered in a new light – something that takes people away from the noise online and fully immerses them in the creative vision of the publisher. Designers can create work directly for their audience, not an algorithm, and try out ideas that wouldn’t work on the screen.

Drawing on work with Newspaper Club and Glasgow Print Fair, we’ll explore how print opens up a space for experimentation, collaboration, and community, where small publishers and independent artists are reshaping what publishing and art can be today