![](https://birminghamdesignfestival.org.uk/wp-content/uploads/2024/04/mttr-longjohn-misterdenim-jeans-brand-denim-Bob-Shankly-long-john-mohsinsajid-uk-england-sustainable-ecofriendly-cone-unwashed-selvedge-rigid-spijkerbroek-30_1595x997_acf_cropped.jpg)
MTTR: Make noise. Not jeans.
Jim Sutherland
Founder Studio Sutherl&
Bob Shankly
Founder of MTTR
Speakers
![](https://birminghamdesignfestival.org.uk/wp-content/uploads/2018/02/Sutherland-10x11.png)
Jim Sutherland
Founder Studio Sutherl&
Jim Sutherland founded Studio Sutherl& based on creative collaborations. He is currently working (and playing) on a new sustainable jean project, a bike company, a bouncy chair company, a Human Atlas of LA, the identity for Woburn Abbey, and a book about small elephants. He is a Professor in Design at Norwich University of the Arts and Vice Chair of the Typographic Circle. He runs regular work(&play)shops. He has judged D&AD, Design Week, and Creative Review. He has won 97 D&AD pencils. He loves design.
![](https://birminghamdesignfestival.org.uk/wp-content/uploads/2024/04/352396934_766192778522429_5077911760018664878_n-40x40.jpg)
![](https://birminghamdesignfestival.org.uk/wp-content/uploads/2024/04/363507505_605637005018279_1503026381513039175_n-40x40.jpg)