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Ross Kemp

Designer & Inventor

Ross is the designer and inventor of Asap electric water crafts – electric powered water craft for rescue and play. Our Rescue water crafts are engineered to power through surf, across lakes and rivers for rescuers to reach people in trouble faster.

Wave jam is our water craft designed for pure fun and adventure, with an awesome blend of speed and torque it’s brilliant at towing friends – so you catch every wave! Ross has come a long way since making the first prototype in a tent in his garden, to the annoyance of neighbour Margaret. Now at production level, development of the Asap Rescue has taken Ross on adventures around the world.

From testing with the Bondi Rescue Lifeguards in Australia with Richard Branson’s help, to interviews with the BBC and CNN, whilst treading water in a cold lake. Ross and the product have made national and international news, on his journey to bringing the product into production.

Ross has tested prototypes with over a hundred lifeguards and lifesavers along the East Coast of Australia with Virgin’s sponsorship, all incredible experiences, which formed the production products today. After six figure angel investment Ross is now starting UK production, in Weston Super Mare!

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